KEY ACCOUNTS SALES SUPERVISOR

JOB TITLE:KEY ACCOUNTS SALES SUPERVISOR NATURE OF JOB: FULL TIME INDUSTRY: MANUFACTURING (FMCG) SALARY:KSHS. 100,000-130,000 JOB LOCATION: NAIROBI

DUTIES AND RESPONSIBILITIES Distributor Management & Performance

• Build and maintain strong working relationships with distributors to drive sales growth.
• Ensure achievement of sales targets across all product categories.
• Monitor distributor adherence to pricing, promotions, and agreed sales strategies.
• Conduct regular performance reviews with distributors to identify gaps and growth opportunities.
• Support distributors in executing business plans, promotions, and route-to-market strategies.

Sales Execution & Market Coverage

• Manage assigned customers independently to ensure consistent sales growth.
• Ensure timely order processing, delivery follow-ups, and stock replenishment.
• Identify new business opportunities within the market to expand customer base.
• Track and analyze sales trends to inform decision-making and strategy adjustments.

Trade Audits & Merchandising

• Conduct regular trade audits to ensure:
• No stockouts
• Compliance with pricing and promotions
• Optimal product placement and shelf visibility
• Supervise and support merchandisers to maintain high standards of in-store execution.
• Ensure merchandising aligns with brand guidelines and promotional campaigns.
• Maximize product visibility across all key outlets and channels.

Team Coordination & Third-Party Management

• Manage and guide merchandisers and third-party teams to achieve performance targets.
• Provide training and coaching to improve execution standards.
• Monitor productivity and efficiency of field teams.

Reporting & Analysis

• Prepare and submit regular sales and performance reports.
• Track distributor and customer performance against set KPIs.
• Provide actionable insights and recommendations for business improvement.
• Evaluate trade activities and promotions to ensure maximum return on investment (ROI).

Collaboration & Market Intelligence

• Work closely with the marketing team to plan and execute targeted campaigns.
• Provide feedback on market trends, competitor activities, and customer preferences.
• Advise the business on emerging opportunities and risks requiring strategic adjustments.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Degree in Business Administration, Sales, Marketing, or a related field.
• Minimum of 3 years of experience in sales, with a strong track record of achieving targets 
• Proven experience working with distributors. 
• Experience in conducting trade audits and working with merchandisers to ensure product visibility and availability 
• Strong negotiation, communication and relationship management skills 
• Ability to manage multiple tasks and meet deadlines 
• Self-driven, with the ability to work independently and as part of a team. 
• Proficient in Microsoft Office and Microsoft Excel

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.