SEO & Organic Growth Specialist

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LocationKwaZulu-Natal, South Africa
ContractFull time
Work ModelRemote
Closingin about 2 months

        We are looking for an experienced SEO & Organic Growth Specialist to take ownership of our organic traffic strategy and performance. This is a hands-on role focused on growing high-intent, commercial keyword traffic that drives leads and revenue.

        The ideal candidate is highly independent, commercially minded, technically strong in SEO, and capable of building and executing a long-term organic growth strategy without constant direction.

        Alongside SEO, the role also includes supporting and maintaining our WordPress websites built using Elementor.

        Key Responsibilities

        SEO Strategy & Organic Growth

        • Develop and execute a clear SEO strategy focused on commercial and high-converting keywords
        • Identify opportunities to increase rankings, traffic, and lead generation
        • Continuously improve organic visibility across key landing pages and categories
        • Prioritise SEO activities based on commercial impact and ROI

        Technical SEO

        • Conduct technical SEO audits and implement fixes
        • Monitor and improve:
          • Site speed and Core Web Vitals
          • Crawlability and indexation
          • Internal linking
          • Schema markup
          • Redirects and canonicalisation
          • XML sitemaps and robots.txt
        • Work with WordPress and Elementor to optimise technical performance

        Keyword Research & Competitor Analysis

        • Perform ongoing keyword research focused on commercial intent
        • Identify keyword gaps and content opportunities
        • Analyse competitors’ rankings, backlink profiles, and SEO strategies
        • Track and report on ranking improvements and opportunities

        Backlink Acquisition & Authority Growth

        • Develop and execute ethical backlink acquisition strategies
        • Build relationships for outreach and link opportunities
        • Identify and secure high-quality backlinks that improve domain authority and rankings

        WordPress & Elementor Website Support

        • Manage and maintain WordPress websites
        • Support Elementor page updates and improvements
        • Ensure pages are SEO-friendly and technically optimised
        • Troubleshoot website issues and coordinate fixes where required

        Reporting & Performance

        • Monitor SEO KPIs including:
          • Organic traffic
          • Rankings
          • Conversions/leads
          • Technical health
          • Backlink growth
        • Provide regular reporting and actionable insights
        • Recommend improvements based on data and performance trends

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