Content Creator/ Social Media Specialist

Responsibilities:

• Research and develop engaging content ideas relevant to the company’s industry and projects.
• Create high-quality visual and written content (images, videos, captions, and articles) for social media, website, and other digital platforms.
• Collaborate with the design and production teams to capture behind-the-scenes footage and showcase completed projects.
• Manage content calendars and publish posts aligned with the company’s branding and marketing goals.
• Optimise content using SEO best practices and analyse engagement metrics to improve reach and effectiveness.
• Coordinate with the team to support promotional campaigns and client engagement efforts.
• Maintain accurate social media and sales records as required.

Requirements:

• Proven experience as a content creator, social media manager, or digital marketer.
• Strong storytelling and copywriting skills with an eye for aesthetics.
• The candidate must be creative.
• Proficiency in content creation tools such as Canva, Adobe Creative Suite, or similar.
• Must have good communication, writing, and editing skills.
• Basic photography and videography skills (shooting and editing).
• Understanding of all social media platforms' algorithms, analytics, and trends.
• Excellent time management, attention to detail, and ability to work under tight deadlines.
• Attention to detail and proofreading