We are looking for a Head Memberships and New Business Initiatives.

Position Summary
The Head, Memberships & New Business Initiatives leads two of WTC Accra’s most commercially significant functions: growing and engaging its membership base while developing new revenue-generating ventures. The role is responsible for designing, implementing, and managing a world-class membership program that attracts corporates, SMEs, and multinationals while simultaneously identifying and developing new business opportunities and investment partnerships that align with WTC Accra’s strategic mandate. This is a high-impact role that blends relationship management, business development, and strategic innovation, requiring a commercially astute leader with a deep understanding of Ghana’s and Africa’s trade and investment landscape.

Key Responsibilities
Strategic and Operational Leadership

• Develop and execute a comprehensive membership strategy to acquire, engage, and retain members across various tiers.

• Align membership programming with WTC Accra’s global mission, ensuring tangible value through access to services, events, and the international WTC network.

• Lead the design and rollout of digital engagement tools such as the WTC Accra app for member onboarding, communication, and engagement tracking.

• Identify, evaluate, and launch new business initiatives that expand WTC Accra’s commercial footprint and revenue base.

• Conduct market research and feasibility studies to inform strategic decisions and investment cases.

Functional and Technical Duties

• Design a structured corporate partner benefit program involving banks, airlines, telecom companies, hotels, and chambers of commerce.

• Oversee the creation of pitch decks, investment proposals, and business plans for new ventures under WTC Accra or in partnership with Strategic Initiatives Ltd. and/or Strategic Africa Securities Finance Group.

• Manage the due diligence and structuring of potential ventures, including identifying investors, partners, and management teams.

• Lead negotiations and partnership agreements to ensure strong returns and strategic alignment.

• Develop reporting frameworks for membership growth, satisfaction, and new business initiative outcomes.

Relationship Management and Collaboration

• Build and maintain strong relationships with members, partners, investors, and government agencies.

• Collaborate closely with the Heads of Trade & Investment Services, Facilities & Events, Travel & Tours, and Marketing to integrate membership value into all WTC Accra offerings.

• Liaise with Strategic Initiatives Ltd., Strategic Africa Securities Finance Group and external investors to explore new venture partnerships and investment facilitation opportunities.

• Represent WTC Accra in local and international forums, promoting membership benefits and partnership opportunities.

Administration and Reporting

• Prepare annual membership and business development plans, budgets, and forecasts.

• Maintain accurate records of membership data, renewal cycles, and partnership agreements.

• Produce quarterly performance reports and financial summaries for the Managing Director and Board.

• Track progress on new business ventures from concept to implementation and report on ROI.

People Leadership

• Lead and mentor membership officers and business development staff to deliver exceptional client service and results.

• Build a performance-driven culture that emphasizes accountability, innovation, and collaboration.

• Provide professional development opportunities for the team and ensure operational excellence across all membership functions.

• Encourage cross-departmental teamwork and participation in institutional initiatives.

Remuneration
A competitive salary and benefits package commensurate with qualification and experience.

Qualification and Competencies

• Bachelor’s degree in Business Administration, Economics, Marketing, or a related field; Master’s degree is an advantage.

• Minimum of 10 years of experience in business development, membership management, consulting, or investment facilitation, including at least 3 years in a senior leadership role.

• Proven ability to design and scale membership programs or subscription-based business models.

• Strong understanding of trade, investment, and entrepreneurship ecosystems in Ghana and internationally.

• Demonstrated experience developing and structuring new ventures, partnerships, or investment projects.

• Excellent communication, negotiation, and stakeholder engagement skills.

• Financial acumen with the ability to analyze business cases and assess commercial viability.

• Entrepreneurial mindset with strategic vision and execution capability.

• Ability to manage multiple priorities and deliver under pressure in a fast-paced environment.

• Proficiency in Microsoft Office Suite, CRM or other membership management systems and AI tools.